News Articles On Business Ethics – You are here: – International Research Network | A new article by Alex Nicholls and Fellow Benjamin Huybrechts in the Journal of Business Ethics
Article titled “Maintaining Inter-Organizational Relations through Institutional Logics and Power Asymmetries: The Case of Fair Trade” by Alex Nicholls and Fellow Benjamin Huybrechts.
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This article has been accepted for publication in the Journal of Business Ethics and is available online first.
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It explores the empirical puzzle of how inter-organizational relations can be sustained between organizations that rely on distinctive and potentially conflicting institutional logics under conditions of power asymmetry. This research analyzes examples of these relationships and suggests some key conditions underlying them. When examining the relationships between “fair trade” organizations and corporate retailers, a series of conditional factors behind the dynamic persistence of such relationships are proposed, namely: the presence of already existing “hybrid logics”; the use of boundary-spanning discourses; shared tolerance of conflict; and co-creating common rules. These four elements are supported by a fifth indirect factor, which is the presence and use of a cooperative fair trade certification system. The latter appears as a central means of enabling cross-logical relations – it can be seen as a “boundary object” embodying a set of narratives and discourses open to multiple interpretations that correspond to the dominant institutional logic of each partner organization.
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