Top Business Articles Of The Week – Here we are again with this week’s list of the best digital marketing articles we found online. They were divided into content marketing, social media, search engine optimization, email marketing and link building. Have a look at them and we are sure you will enjoy going through them.
90% of buyer journeys start with a “simple” Google search like “what is content marketing”. What’s more, guess what? It’s only because we’ve created other core content like what is marketing, what is thought leadership, and what is brand storytelling that we ranked this keyword. These people are not yet ready to buy from us. But they one day. We tried to sell. When executives told us to create content to sell to people, we followed suit. That content flew before our eyes. So, when it comes to content marketing, stop selling. And then start helping. Michael Brenner tells you how.
Top Business Articles Of The Week
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You don’t need content writers with significant vertical expertise to create a unique approach to make your brand interesting to your target customers. Developers can help turn decades of experience into powerful stories by collaborating with subject matter experts. However, errors in collaboration can lead to poor content and ultimately reduce internal support for SME content. Here are four common pitfalls that Sarah L. Parker avoids so that your SMB content engages your target audience and communicates more effectively with subject matter experts.
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While Ahrefs and Semrush are great all-in-one SEO suites, few top agencies employ both. Although they share much in common, each tool has its own set of characteristics defined by its original purpose. Ahrefs started as a backlink tool, which is understandable given that Google started as a backlink-driven search engine. Meanwhile, Semrush started as a keyword research tool as well as a competitor analysis and discovery platform. In this post by Jenna Inouye, let’s explore why you prefer one over the other.
When it comes to SEO, we want to ensure that our clients have every possible competitive advantage. The ability for organic listings to stand out with image thumbnails is one of the most attractive features of Google’s search results. However, not every website has access to thumbnail processing, especially multi-image processing, which can significantly increase the PR. It’s a scenario we’ve seen time and time again that leaves SEO professionals scratching their heads. The goal of this tutorial is to provide more clarity and actionable tips for troubleshooting video thumbnails. Here’s some thumbnail images in the Search for Context section of the story before we start exploring Brodie Clark.
While most teams focus on creating new content, the truth is that focusing on information that has previously been published on your site can yield better results. There is a good chance that your website contains old content, posts that have not been updated for more than two years. While you may not check in with them daily, your target customers (and Google) might. If they’re not up to par, it can put the rest of your content marketing campaign at risk. So, without further ado, let’s check out this post by Ryan Biddulph to learn more about updating old SEO posts.
Yes. We’ve moved from static social media tools to AI (artificial intelligence)-powered content creation for social media marketers. In social media marketing, artificial intelligence is used to create textual content, video content, scheduling and rating, among other things. In this post, we’ll look at how artificial intelligence can help you create more and better social media content. We’re focusing on how AI can help with the written side of social media marketing, because understanding every aspect of what AI offers is critical to being successful with it. So without wasting any time let’s jump into this post written by StoryLab.ai.
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Are you looking for the best social media platforms for business to improve your social strategy and increase your ROI? Social networks can be one of the most profitable marketing channels for your company. It’s a great way to increase brand awareness, engage existing customers, and generate new leads to fill your sales pipeline. But with over 65 social media networks to choose from, how do you know which one will give you the best returns? Today, Mark Schaefer will answer this question. So without wasting any more time, let’s get to it!
While email marketing may not get the same attention as some of the newer marketing channels, it’s still a great way to generate leads and convert more leads for your business. With that in mind, Pamela Vaughan would like to share some of her best email tips. examples of email marketing practices to attract more leads to your business.
Email mail is one of the most effective and popular ways to communicate with customers and organizations. As various touchpoints contribute to a larger marketing program, email marketing email content can range from informative and educational to persuasive and sales-oriented. Want to know more? This post by Brian Dean is all about email marketing and how to become an expert!
You certainly know the importance of SEO, but did you realize that there are several different ways to build links? This Ecommerce Insights post will break down and compare them all so you can determine which type of link building is ideal for you.
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Navneet Kaushal is the Editor-in-Chief of PageTraffic Buzz. A leading search strategist, Navneet helps clients maintain an edge in search engines and online media. Navneet is also the CEO of SEO services company PageTraffic, one of the leading search marketing companies in Asia.
For those of you who are new here, each week I share a different topic that I believe is important to the modern e-commerce leader.
Every Monday I will try to share articles that I found fascinating and worth a few minutes of your time to read.
Compared to the consumer side, B2B e-commerce has been neglected. B2B platforms often lack quality-of-life features that many users have taken for granted over the past 20 years. Providing estimated delivery dates for recent orders could attract more new customers who now expect the same B2B experience they’ve seen as individual consumers for a long time.
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B2B companies should also remember that customer service is very important. This is definitely more important for businesses than for consumers, given the large order volumes and associated stocks that a single customer can produce. Most buyers will want assurances from the sales representative about the specifics of the order to ensure the best possible deal. Business analytics capabilities built into the platforms can also help customers increase sales.
The proliferation of high-volume orders and repeat purchases of specialized products flooding the B2B industry means it’s a natural fit for an explosion of e-commerce growth. Few people want to go to a store to shop for their business if they can avoid it cost effectively. email trade may have a greater impact on B2B than B2C. It’s also a huge opportunity for many brands that need to improve their email marketing. trading platforms for key customers.
Article 2: Walmart Will Now Pay Starting Truck Drivers $110,000, Could It Backfire And Make Truck Shortages Worse Nationwide?
Walmart’s increase in truck driver wages is an investment in its workforce and the strength of its supply chain. Walmart has already been paying its truck drivers above the industry average, and this latest move shows they are trying to avoid a labor shortage before it becomes a major problem in their logistics network. Walmart also has the luxury of its massive scale, which can be used to cut other costs to offset rising labor costs. It is unlikely that every retailer could afford to pay their drivers such a salary. Walmart is known as a major retail operator. If they raise wages, they have already determined that it costs less than the turnover costs of keeping wages constant.
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I wonder how much of this decision was influenced by how the pandemic has made many workers prioritize family and home life over a lifestyle that requires so much time on the road. With an increase in wages, this field of work is again more attractive.
Article 3: If the economy is booming, why are there also fears of a recession before 2022? elections?
This excellent article combines perspectives from the Australian and US economies to contextualize the historical struggles central banks have fought to control inflation over the past decades. Some declines like that
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